Horror Genre Title Sequence Analysis

Horror Genre Title Sequence Analysis

Introduction

Throughout my research I was asked to consider title sequences and how they are effectively designed and used within our specific film genre. The title sequence I have chosen to analyse is 'The Conjuring', as it falls under the same genre as our soon to be created product. Title Sequence: http://www.artofthetitle.com/title/the-conjuring/

Aesthetics

This specific title sequence is set up to present the credits for the production team as well as introduce the history of the storyline, this is cleverly done through the use of cut out old news articles and photos of what seems to be previous owners of the house. There is also no use of vibrant colours, only black and white are used and this effectively ties in with the newspaper effect that is presented as well as containing some of the conventional aspects of the horror genre. The title sequence also shows a lot of what seems to be the main setting to the film, the house with the large tree in the background. The use of the noose hanging from the tree also suggests that the house within the film has some history and this could potentially link in with the storyline. Certain images within the title sequence also clearly identifies the films genre.

Progression

The progression from shot to shot throughout this opening scene is done effectively as it gives the audience just enough insight into the history of the house and its previous owners. The shots are shown in a fairly quick succession which could also relate to the pace in which the film is set.

Font

A consistent font is used throughout the opening title sequence as the font used allows points of interest to be clearly revealed on top of the newspaper article theme. It also helps to introduce the little of the film allowing it to clearly stand out as a white font upon a black background.

Sound

A number of sounds are used to create an eerie and creepy soundtrack to the opening title sequence. This is a clear indication of the representation of the films genre. The volume also begins to grow as the title sequence progresses which could also help to set the tone and pace of the scenes that follow.